Why Hornady Stopped Selling to Walmart

Status
Not open for further replies.

Outlaw75

Member
Joined
Oct 10, 2014
Messages
618
Location
Glendale, AZ
Mods: Feel free to delete if this as already been posted.

Interview with Jason Hornady on why he refuses to sell ammo directly to Walmart.

https://www.recoilweb.com/why-horna...to-walmart-12-years-ago-152737.html?sfns=xmwa
We then started being very public with the fact that we weren’t going to do business with Walmart. And we were applauded by our customers and our partners. Everybody thought it was a great decision. By not selling to them made us a far better brand for a lot of our customers. Essentially what it boils down to is that we decided to pick who our partners are. And we don’t pick Walmart, ever.
 
Reminds me of Ronnie Barrett's stance on California LE sales and service. I miss that man...

Chief William J. Bratton
Los Angeles Police Department
150 North Los Angeles Street

Re: LAPD 82A Rifle, Serial No. 11**

Dear Chief Bratton,

I, a U.S. citizen, own Barrett Firearms Mfg. Inc., and for 20 years I have built .50 caliber rifles for my fellow citizens, for their Law Enforcement departments and for their nation's armed forces.

You may be aware of the latest negative misinformation campaign from a Washington based anti-gun group, the Violence Policy Center. The VPC has, for three or so years, been unsuccessful in Washington, D.C. trying to demonize and ban a new subclass of firearms, the .50 caliber and other "too powerful" rifles. This type of nibbling process has been historically successful in civilian disarmament of other nations governed by totalitarian and other regimes less tolerant of individual rights than the United States .

The VPC's most recent efforts directs this misinformation campaign at your state, attempting to get any California body to pass any law against .50 caliber firearms. In March 2002 the VPC caused the California State Assembly, Public Safety Committee to consider and reject the issue by a 5 to 0 with 1 abstaining vote.

Regrettably, the same material has been presented to your city council. I personally attended the council meeting in Los Angeles regarding attempts to bar ownership of the .50 caliber rifle in your city. I was allowed to briefly address the council. The tone of the discussion was mostly emotionally based, so the facts that I attempted to provide were ineffective to the extent they were heard at all. The council voted to have the city attorney draft an ordinance to ban the .50, and further, to instruct the city's representatives in Sacramento and in Washington D.C. to push for bans at their respective levels.

At that council meeting, I was very surprised to see an LAPD officer seated front and center with a Barrett 82A1 .50 cal rifle. It was the centerpiece of the discussion. As you know, there have been no crimes committed with these rifles, and most importantly, current California law does not allow the sale of the M82AI in the state because of its detachable magazine and features that make it an "assault weapon." This rifle was being deceptively used by your department. The officer portrayed it as a sample of a currently available .50 cal rifle, available for sale to the civilians of Los Angeles. One councilman even questioned how this rifle was available under current laws, but as I stated, facts were ineffective that day.

Your officer, speaking for the LAPD, endorsed the banning of this rifle and its ammunition. Then he used the rifle for photo ops with the Councilmen each of whom, in handling the firearm, may have been committing a felony. I was amazed.

Since 1968, with the closing of the U.S. Springfield Amory, all of the small arms produced for the various government agencies are from the private sector. Every handgun, rifle or shotgun that law enforcement needs comes from this firearms industry. Unless the City of Los Angeles has plans of setting up its own firearms manufacturing, it may need to guard the manufacturing sources it has now.

When I returned to my office from Los Angeles, I found an example of our need for mutual cooperation. Your department had sent one of your 82A1 rifles in to us for service. All of my knowledge in the use of my rifle in the field of law enforcement had been turned upside down by witnessing how your department used yours. Not to protect and serve, but for deception, photo opportunities, and to further an ill-conceived effort that may result in the use of LA taxpayer monies to wage losing political battles in Washington against civil liberties regarding gun ownership.

Please excuse my slow response on the repair service of the rifle. I am battling to what service I am repairing the rifle for. I will not sell, nor service, my rifles to those seeking to infringe upon the Constitution and the crystal clear rights it affords individuals to own firearms.

I implore you to investigate the facts of the .50, to consider the liberties of the law-abiding people and our mutual coexistence, and to change your department's position on this issue.

Sincerely,
BARRETT FIREARMS MANUFACTURING, INC.

Ronnie Barrett
President
 
One of the companies I worked for years ago really went after Walmart's business. We won a regional contract to supply products. We had to hire more people and invest a lot of money to increase our inventory to meet the short delivery dates that Walmart expects. They want vendors to stock material, so they don't have to and its smart business. My company knew it was a contract with a end date, and it was a hard decision to hire more people and gear up for the increased volume with no guarantee after the contract expired, but it was "implied" that if we did our job correct and serviced them as was expected that we would have first refusal when it came time to renew. When that day came, we were offered a new contract but at a reduced price of a few percent which on the huge volume they bought was a lot of money and we were operating at a very low margin as it was. Our management bail on them and never looked back. Thankfully we had grown in other areas and didn't have to get rid of any of the new employees we had hired but the bottom line it felt like a set up. They give you a lot of volume, let you get the business plan operating and then put the screws to you so they can make a few extra percent profit. Up until I got personally got involved in that big deal, I never realized just how much 1 or 2% can affect a business but to a company that does the millions of dollars in sales a day such as Walmart, a percent is huge. But they are ruthless to deal with. I say bully to Hornady. I've always liked their ammo and reloading supplies and will support them even more after reading the interview.
 
One of the companies I worked for years ago really went after Walmart's business. We won a regional contract to supply products. We had to hire more people and invest a lot of money to increase our inventory to meet the short delivery dates that Walmart expects. They want vendors to stock material, so they don't have to and its smart business. My company knew it was a contract with a end date, and it was a hard decision to hire more people and gear up for the increased volume with no guarantee after the contract expired, but it was "implied" that if we did our job correct and serviced them as was expected that we would have first refusal when it came time to renew. When that day came, we were offered a new contract but at a reduced price of a few percent which on the huge volume they bought was a lot of money and we were operating at a very low margin as it was. Our management bail on them and never looked back. Thankfully we had grown in other areas and didn't have to get rid of any of the new employees we had hired but the bottom line it felt like a set up. They give you a lot of volume, let you get the business plan operating and then put the screws to you so they can make a few extra percent profit. Up until I got personally got involved in that big deal, I never realized just how much 1 or 2% can affect a business but to a company that does the millions of dollars in sales a day such as Walmart, a percent is huge. But they are ruthless to deal with. I say bully to Hornady. I've always liked their ammo and reloading supplies and will support them even more after reading the interview.
I’ve read this letter several times before. And every time it makes me proud.
 
I have a very good friend who works in the sporting goods department of walmart and he told me that they have legally binding contracts with Winchester and Federal to supply a certain amount (6 million more) of their brands of various pistol and rifle ammo. This could take up to a year or more before walmart depletes their "inventory" of handgun and certain rifle ammo.

They also have no plans to drastically reduce their ammo prices to move said inventory more quickly like when they blew out the prices on their stock of AR15 rifles for $250.00 each. The rumor was one store in Ga sold all their rifles to a single local gun shop who then jacked up the price 300%.

Bill
 
I have a very good friend who works in the sporting goods department of walmart and he told me that they have legally binding contracts with Winchester and Federal to supply a certain amount (6 million more) of their brands of various pistol and rifle ammo. This could take up to a year or more before walmart depletes their "inventory" of handgun and certain rifle ammo.

They also have no plans to drastically reduce their ammo prices to move said inventory more quickly like when they blew out the prices on their stock of AR15 rifles for $250.00 each. The rumor was one store in Ga sold all their rifles to a single local gun shop who then jacked up the price 300%.

Bill
I have been to two stores in my area. All 9mm is gone except for defensive ammo, .38, .40 cal, .45 ACP are in short supply it's already hitting at least in my area. If they were legally binded to sell them ammo I would see if I could get out of that contract since they are no longer selling the best selling pistol and rifle ammo. I also highly doubt there is a contract more than an order
 
This Walmart thing sounds like a good way for them to create a panic to maximize profits before they sell us out.
 
This Walmart thing sounds like a good way for them to create a panic to maximize profits before they sell us out.
Now this may be anecdotal but take it for what it's worth. The cheapest 9mm I found that I like for practice is the Remington Brown Box. Supposedly it's made for the military comes in boxes similar to Winchesters buckshot for the military. The price of this ammo at both Academy Sports and Bass Pro was 8.97 a box after El Paso before Walmarts announcement now that the announcement has come the same ammo is retailing at 10.97, doesn't sound like much I believe it's just the start.
 
When their other firearms and ammunition suppliers do the same thing perhaps we'll see Wal Mart get out of the business altogether. Best thing that could happen for us.
 
I have a very good friend who works in the sporting goods department of walmart and he told me that they have legally binding contracts with Winchester and Federal to supply a certain amount (6 million more) of their brands of various pistol and rifle ammo. This could take up to a year or more before walmart depletes their "inventory" of handgun and certain rifle ammo.

They also have no plans to drastically reduce their ammo prices to move said inventory more quickly like when they blew out the prices on their stock of AR15 rifles for $250.00 each. The rumor was one store in Ga sold all their rifles to a single local gun shop who then jacked up the price 300%.

Bill

6 million what? There are 3,500 Supercenters in the US. If that's 6,000,000 rounds then each store would need to sell 1,714 rounds or about 35 boxes of ammo. Any store that jacks up the prices 300% is going to be sitting on that inventory until whenever the next panic happens..
 
Mods: Feel free to delete if this as already been posted.
Interview with Jason Hornady on why he refuses to sell ammo directly to Walmart.
https://www.recoilweb.com/why-horna...to-walmart-12-years-ago-152737.html?sfns=xmwa

A very good article. I particularly like what Mr. Hornady said here:
We believe in our partners, and part of my issue with Walmart is that they don’t support our industry, they don’t support what we do– they don’t contribute back. They take out of the industry, and they don’t put back into the industry, which is important to us at Hornady Manufacturing. Stealing a quote from a friend of mine, “We don’t manage our business from quarter-to-quarter. We manage our business from generation-to-generation,” and that’s all we’re looking for in the long run.
I reload for my .38 Spec./.357 Magnum using Hornady 158 gr. JHP XTP bullets. I also have some of their 125 gr. JHP FTX "Critical Defense" for the .357. Good ammo.
 
Hornady American Gunner is good quality, AFFORDABLE, self defense ammunition that uses the street proven XTP bullet. A Farm Supply store that we get grain and horse supplies from runs it on sale frequently for about $13.00 / 25 rd. box. I use it in our 9mm’s and try to buy 4 - 8 boxes when it is on sale.

Hornady Critical Defense and Duty is premium ammunition that has good reputation.
 
Anyone who worked for a company that "sold" goods to Walmart knows why Hornady stopped doing business with Walmart. You simply cannot afford to. They beat you to death for rock bottom prices, advertising allowances, slotting allowances, defective allowances, advertising allowances, shortage claims. AND then you cannot get paid for dozens of reasons. Most companies I worked for "sold" them once and never went back to them.
 
Last edited:
I realize every part of the country is different, but several local gun shops have been beating Walmart ammo and firearm prices for at least 5-6 years. I'm in Walmart quite often, but haven't bought any guns or gun related stuff from them in a while. Don't see them selling much to others either. Not due to any type of boycott on my part. It is just simple economics. I can do better elsewhere.
 
People support Walmart just because they think they are "cheap" and they are on certain items. Some items they will gouge you to death. Prices also vary from one Walmart to another based on the competition in the area they are in. One thing that Walmart does is go into a rural town and open up a Superstore with groceries etc. Next thing all of the other stores are closing because there is not enough business to go around and Walmart then has a monopoly on the area and in doing so has put a lot of people out of jobs. Another one of their tricks is to limit most employees to part time hours so they won't have to give them benefits. That is a huge savings in money to them and some people are forced to work under those conditions because Walmart put their previous employer out of business.
 
+1 For the Hornady critical duty/defense.

Consistent ammo. One thing though, I dont have a chrono but I am suspicious of the +P 135gr that I carry. Does not feel any hotter than standard loads.

Anyway, my wife went by the sporting goods and said the ammo case was looking pretty bare. I never "liked" buying from Walmart, I liked buying 500rds of 9mm for $158 out the door no tax. It was cheap and convenient and now I have to make more effort to source it out as cheap as I can from elsewhere.
 
Status
Not open for further replies.
Back
Top