Book Review - "Ricochet" by Richard Feldman

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TexasRifleman, it was August 20, 1994 (the date Wayne wrote in my copy of his book, found it in my library last night) at Crown Books on what I believe was Clarke, but may have been LaSalle Street when Wayne LaPierre told me, 1. there would be no march on D.C., 2. that a coorindated legal effort to judically abolish gun control would not occur as it would leave NRAHQ without jobs and negatively impact funding.

Found your earlier post El Tejon. I posted at the time I didn't believe it, simply because no way LaPierre would say something like that to a stranger, even if LaPierre did believe it.

Not saying you are a liar, but something got misinterpreted or misremembered. He was making a joke that misfired, or he didn't like the march on D.C. idea, (personally agree) and/or didn't think the coordinated legal approach would work, and that got mixed up with we must keep our jobs idea.
 
Not saying you are a liar, but something got misinterpreted or misremembered. He was making a joke that misfired, or he didn't like the march on D.C. idea, (personally agree) and/or didn't think the coordinated legal approach would work, and that got mixed up with we must keep our jobs idea.

I thought the same when El T first posted this, that there was a misunderstanding or whatever.

After reading Feldmans' book I have no doubt that's exactly what LaPierre said, and I have no doubt he meant it.
 
Could be I suppose, but even if he believes that with all his heart, why would he essentially tell some perfect stranger that? I suppose he could have been tipsy, or super jet lagged, or just had some strange attack of truthitis. But honestly, just saying that to someone he meets at a book signing just seems lesss likely than it actually being true.

Its sort of like me blurting out to my wife "honey, you are fat". She is more likely to be fat than for me to say it :)

Anyway, the anti-gunners are here to say, and lots of societal forces are helping them out, so I think LaPierre's job is pretty safe. And I don't think a win on Heller is going to change much on that front at all.
 
Could be I suppose, but even if he believes that with all his heart, why would he essentially tell some perfect stranger that?

Well again I don't think he's made any secret of it. His ascension to the top of NRA was very different than previous folks. LaPierre didn't start out as a Pro 2A believer, he just had a very good resume to run an organization like NRA.

And now his business is running that organization. He is very good at it but has never really convinced me that he BELIEVES in it. That's part of what this book by Feldman is about, the history of how it came to be this way, the history of the "grooming" of LaPierre by advertising and public relation firms ,etc.

That's why I keep recommending the book to folks, it's an opportunity to see behind the curtain so to speak. If what the book says is true, and I've heard no one refute it, LaPierre is very much like the Wizard with a slick PR firm back in the darkness.
 
It says a lot that it wasn't the NRA supporting Heller v. DC.

First of all it was Parker then, and the reason NRA wasn't involved initially is because Parker's counsel specifically asked them to stay out. That counsel also asked SAF and GOA to stay out at the time too.

So you would have had them try to get involved after being asked to stay out?

Later on NRA did voice concern, after the initial circuit court ruling, about this going to the Supremes.

I'm not sure I disagree with that. It could go either way for us, that's still the case.

Once it was settled that the case was going forward for sure then NRA, SAF etc began to file briefs with the courts.

Post after post you anti NRA guys continue to make up facts to support your "argument" but the problem is everything you've posted has been false.
 
I just finished reading this book and there weren't any surprises or unknowns about the NRA that haven't been discussed ad nauseam over the past 20 years. About the only thing I can say is that it added a little depth to some of these same issues. As the other posters stated, there was no advice about "what you can do about it" printed in the front flap of the book. Is it worth a read? Maybe, but I'd suggest borrowing a copy or visiting a library.
 
All that said, I enjoyed this book very much, I learned a great deal, but I am more uncomfortable with the state of things. Maybe THAT is the lesson the author intended. I think he succeeds.

I think that this is the crux of the pro GOA positions in many threads. Anyone who's being honest has to recognize recent NRA accomplishments. But many of the perpetual NRA apologists deny the numbers both within and without its ranks that wish for a more fundamental, "less compromise" position from the NRA.

Many years ago, I read a very interesting book titled "Culture of Fear" by Barry Glasner. This book is HORRIBLY anti, but it, along with Levinson's "Freakonomics" provide some very interesting perspective on the way the world works in general. Ironically, Glasner uses the very methods he condemns (fear as a sales/motivational tool) to attack firearms and firearms ownership within his very own book. Regardless, a central theme among Glasner's book is that fear is the ultimate sales tool. We see fear driving everything in life. It is the ever present motivational tool behind advertising, the media, and politics. We are so inundated and bombarded by fear-based marketing, that it's become status quo. Many organizations capitalize on fear nearly exclusively. The gun lobby, and the anti-gun lobby are among the absolute worst. I have an mail folder full of: "The sky is falling, there's a maniacal killer around every corner, and we have GOT to pass laws to protect us from these animals. Please send your donation to...." Conversely, I have an NRA folder which contains a pile of messages from the NRA saying: "The sky is falling. Brady's on the rampage. You're going to lose your rights to defend yourself from the maniacal killers around every corner. The constitution is at stake. Freedom is at stake. Duck hunting is at stake. Please send your donation to..."

There are two common denominators in these messages. The first is fear. Fear of criminals. Fear of loss of rights. The second is the use of that fear for solicitation of cash. It's my opinion, that the absolute WORST thing that could happen to the Brady bunch would be a complete banning of civilian ownership of arms. Conversely, the absolute WORST thing that could happen to the NRA would be the repeal of all US gun control laws. Now, of the two organizations, the NRA is better positioned to actually survive financially should they somehow, accidentally, via external influences, or otherwise manage to fully accomplish their goal. The NRA does not have all of its eggs in one fear-driven law-dependent basket.

I realize this sounds tinfoil hat, but if you consider it, it at least seems like a mildly plausible explanation for the apparent NRA attempt to derail Parker. And I think a lot of people have bought into this conclusion. And those people are LIVID with the NRA right now. Perhaps justifiably. Perhaps not.
 
It's my opinion, that the absolute WORST thing that could happen to the Brady bunch would be a complete banning of civilian ownership of arms. Conversely, the absolute WORST thing that could happen to the NRA would be the repeal of all US gun control laws.

That point was discussed in the book, but I think the results for either organization would not be a worst case scenario. Brady would have plenty of work to do in trying to pass new gun control measures and plenty of antis ready to donate. I would imagine the NRA , in such an environment, could focus on the core values of hunter safety, responsible handling of firearms, etc. I got the impression from reading the book that Feldman disliked the current management and direction of the NRA (not winning the struggle for 2A rights to keep membership and donations high). If the repeal of all US gun laws were to occur, I think there'd be a big shift in the culture and mission of the NRA to an organization more like Feldman's early days as a lobbyist with them.

My chief complaint with the book was that Feldman didn't really talk about how as members, we could change the fear-for-donations culture he believes is present with the organization.
 
My chief complaint with the book was that Feldman didn't really talk about how as members, we could change the fear-for-donations culture he believes is present with the organization.

This strikes me as a highly valid complaint. The question nags me as well. Perhaps someone here can answer it.
 
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