Many feel that if you don't scream pro-gun in your actions, you are anti-gun.
I feel that is incorrect and if you are in the business of making money off the masses, you must carefully choose how you are perceived. This applies to quite a few areas of life. Politics, religion, pro-choice/life, gay marriage, etc. The list is almost endless.
I think the rank hypocrisy is what bothers people rather than any particular stance. When an organization eagerly takes money from those promoting such vices as alcoholism,
<deleted> and
gluttony, it seems "telling" that they'd object to taking money from a group following their advertising rules to the letter with a non-controversial message. Especially when prominent members of the organization have, time and again, publicly voiced opposition to gun rights/ownership, without being reprimanded by the org's leadership ("so and so's views do not represent the..."). Especially when ads this year will be expected to include advocacy for charities and other things that don't
happen to involve
protecting the 2nd amendment (anyone want to take bets on a United Healthcare-sponsored ACA "informational" being aired? Or some flim-flam "Ad-Council*" nonsense?)
The real question, is why would such a self serving and greed-focused profit machine as the NFL care one way or the other? The answer is that shutting out guns/NRA is somehow profitable for them. I'd start asking questions on that front if I wanted to get to the root of the matter
. Although, this may be something of a Pandora's Box; if they start airing ads, we will soon have "Plaxico Burress Edition Glocks" and Peyton Manning Remington Collectables
TCB
*"The Advertising Council was conceived in 1941, and shortly after, in February 1942, it was incorporated as the War Advertising Council (WAC) for the purpose of mobilizing the advertising industry in support of the war effort. Early campaigns encouraged enlistment to the military, the purchase of war bonds, and conservation of war materials."
Wow, what a surprisingly frank summary from Wikipedia