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why

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Demand? I thought that was responsible for the bulk of ammo pricing, raw materials being about even (1oz of lead either way, etc).
 
Different SKU's for one thing-

25rds - 12 Gauge Federal Premium 9 Pellet Copper Plated 00 Buck
[P15400]

25rds - 12 Ga. Federal Vital-Shok Flite-Control 9 pell. OO Buck
[PFC15400]

Likely one listing is older than the other as well, and represents a different wholesale cost at the time it was stocked.

lpl
 
The more expensive shells are buffered, and the pellets are stacked. This contributes to some of the additional cost. Both are 9 pellet copper plated shot. The buffered round should pattern better, but for HD range, I doubt it is necessary.
 
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