The Gun Shop Owners Guide to Success...another jab by Alduro

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orangeninja

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The gun shop owners guide to success

1.) Be nice. Niceness includes things like occasionally smiling (that diagonal line that curves up at the ends of your lips….yeah…that’s it) and saying things like “how are you today sir?” when a customer walks into your shop.
2.) Customer = pronounced “kust-oh-mer” are those bi-ped creatures walking upright around your facility, they somewhat resemble hairless apes, but with money.
3.) Money = green papery things that you exchange for guns, which I know, seems kind of silly to exchange green paper for wood, steel and plastic guns, but this paper is good for other things, like buying food. No you can’t eat the money or screw it, but it can lead to that if you have enough…so get as much as you can.
4.) Guns = are what you sell. You don’t have to hang on to each one or price it as if you were related to it. Remember, the goal is to get the gun out the door with those bi-ped creatures with money.
5.) Store = what you own. A place where strangers (kust-oh-mers) walk in at any given time that the door is unlocked. Relax, they are not infringing upon your “me-space” or sanctum, remember, these are the guys with the green papers, so try not to get pissed off when one wanders into your domain.
6.) Knowledge = those useless facts you have memorized that drive your wife more nutty than the streaks in your underwear? Yeah, that’s called knowledge, note that this is different than your opinion. For instance, many customers would like your “knowledge” about a gun, like where it’s made, the caliber, warranty, etc. What they don’t want is your opinion on 9mm vs. .45 and such unless solicited. Remembering this can lead to many more green papery things.
7.) Opinions = usually best kept to yourself unless solicited (asked) for it. When asked for your opinion, a bi-ped , (kust-oh-mer) has demonstrated a measure of trust, try not to blow it by suddenly becoming animated or talking down to the hairless ape with green papery things in front of you. It will destroy said trust and they will take their green papery things with them.
8.) Females = are also (kust-oh-mers) and usually will not enter your shop in the hopes for any type of sexual encounter, staring at them and making crude comments will not increase your chances, but may lead to a loss of green papery things. Also, females, (you may denote them by your sudden unease or urge to stare at their chest when one appears before you) do not automatically just want a revolver. They have mouths that move up and down with noise coming out. If you listen very carefully, that noise sounds an awful lot like words. Just pretend as if they are words and respond accordingly, you will be surprised at how well this secret Jedi trick works.
9.) Hello = this is a common greeting in America and shows someone that you have acknowledged their presence. This is especially important in getting green papery things, I recommend you try this phrase…”Hello”…. Now practice it over and over with those “smile” things we talked about earlier and say that word whenever someone enters your shop.
10.) Hygiene = Tobacco juice is rarely used as an aphrodisiac in modern civilization, so try to keep the appearance of it to a minimum.

If you follow these 10 simple steps, you too could be a success at owning a gun shop.
 
Ha!

Great - I really liked #8. I was in Florida on business and thought I would check out the local gun store.

In front of the store was a fake parking sign that said:

"Perverts Parking Only"

Inside the old man who ran the place was wearing a pair of flimsy shorts that let his jock hang out.

I exited forthwith.
 
4.) Guns = are what you sell. You don’t have to hang on to each one or price it as if you were related to it. Remember, the goal is to get the gun out the door with those bi-ped creatures with money.

To be clear, my goal is to get that gun out the door at the highest possible markup with those bi-ped creatures with money. If that means hanging onto it for a couple weeks to sell to a bi-ped with more money, I'll do that.
 
alduro, please stop trying to make sense, you are just confusing folks.:p

Number 8 is a very big one, I have seen many potential customers leave a shop because they were not treated like customers.

You forgot the part about purchasing junk and telling folks how great it is because you are there to sell what is on the shelf. After all, who wants customers who return again and again because they trust your judgement?

Maybe I should write a book some day...:banghead:
 
Don't forget the part about letting the customer decide what he/she wants instead of telling them how poor their choice is and directing them to some junk you're trying to get rid of. :banghead:
 
Well AmYisraelChai, a lot of guys who shop at a florists are going there to make up for the trip to the gunshop...:p ;)
 
Nice post, the only gun shop I've ever been to where I was greeted when I entered was a small gunshop in Boise Idaho.

I forget the name, but the owner recently passed a few months ago.

...That's 1 out of about 7 shops.
 
nmshooter... you may be on to something.
buy gun, get flowers for wife/significant other in same store. saves time, grief, and gas money.:rolleyes:
 
I think you need to add something to the list about grooming and personal hygiene.

I mean... it's a gun store, not a fashion show, and I don't expect to be waited on by someone in a suit and tie - but at the same time, having to stare at someone with a rainforest's worth of nasal hair sprouting out from under their nostrils does not put me in a buying mood.
 
I very much believe the problem indemic here is that most gun stores are run by people who love guns, and have little life outside that interest (now let the flaming begin).

I love guns. My girlfriend will look at me clean one of rifles and shake her head knowing other women don't compete for my time with her. Only the pieces of metal, wood, and plastic.

That being said, I can't run a gun store. I'm a gunman. Not a businessman. I'm in school to learn a trade right now, and once I have this trade, it will support me, my hobbies, and any family I should have. This is America, if I thought I wanted to own a business of some sort, I would do it here. But it's not my forte.

While I could follow Rule 8 just fine, just dealing with the bipeds in a customer service friendly manner is the tough part. What's more, I want all the guns I can get, I don't want to sell anything.

I have 3 gunshops I frequent with high regularity, and I'll tell 'ya right now, customer service there blows compared to the normal "corporate" world b/c of the factors discussed. I never see anyone say "Hello" to me except one part time guy at one of the stores. And that's because we're friends!

Only one shop handles females anywhere close to decent (and that is because there are 3 females working there I think as much as anything else). One of the places is horrible in that aspect. (Oh, please don't be black and female). I took my cousin shooting a while back. Attractive young lady who went to the decent indoor range we have here. She was treated with respect.

When she went to buy her first gun, she went to a shop in Kansas (which will remain unnamed), and was treated with total disrespect. Took 10 minutes to speak to one of the unoccupied employees, (there were 3 of them). Then, they tried to direct her to a .38 revolver when she wanted a GLock 19 (my influence there). And then they act as if she is going to be a straw buyer. (she is black). Totally unreasonable!

Sorry for the rant, but I very much agree. Gun store owners get your sh*t together!
 
You forgot the part about unclogging your ears

As in "I'd like a set of weaver style bases for my (insert your gun here)."

"Weaver doesn't make bases for that gun" replies the gun store owner. "Right, I know, I just want weaver style bases" I reply.

"But Weaver doesn't make bases for that gun" he says, looking at me like I'm from another planet.

"Thanks, have a nice day". The shop 10 miles down the road had what I wanted and the owner even engaged in a little small talk.
 
I don't even visit gun "shops" anymore. Even for a knowledgable MAN it's not an enjoyable experience. I haven't bought anything at one in, maybe, 20 years.

I buy at gun shows where competitive pricing is the rule (and I always bring my copies of The Shotgun News and The Gun List so I don't get taken) or off the internet through a friendly gun show dealer.
 
To be clear, my goal is to get that gun out the door at the highest possible markup with those bi-ped creatures with money. If that means hanging onto it for a couple weeks to sell to a bi-ped with more money, I'll do that.

and this is why so many gun shops around here fail.

instead of taking the reasonable profit right now, they will hang onto that gun for a long, long, long time to try and get 'the highest possible markup'.

a dollar today is worth more than a dollar tomorrow.

by the time the gun sells, inflation has caught up to it, and it is now worth the asking price. unfortunately for most consumers around here, gunshops fail very fast because the owners cannot grasp the concept of how making a smaller but faster profit today will help them in the long run.

i hate seeing a gun shop close, but i am surely not going to be the one who singlehandedly supports the place at its inflated prices, either.

waterhouse- i'm not singleing you out - you may very well be in a market where if you hang onto a piece for 1 or 2 weeks it will sell at the higher price. but around here, that doesn't work - the market isn't big enough or deep enough to do that. so, the gun shops end up blowing out their inventory to other dealers, closing the doors and shutting off the lights - all because of poor financial strategy and management, not for lack of friendlieness or knowledge...
 
I do have to wonder about how some of them stay in business.

Me at a local one.

"Can you order stuff?"

"Sure!"

"Okay...what price could you get me on a Kahr CW-9?"

*looks it up in what seems to be an early 2005 book, not online* "Lesse, list is $533 (??), so that'd be $480."

"... I mean the CW-9, not the PM9."

"Yeah, this is it."

"Well, I see them for $399 most places, and $370 online. I just like buying local when I can."

"Uh. That can't be right. List is $533."

"... Okay, thanks."

*leaves*


And as to "expertise" at another one. I was looking at both subcompact sizes of the XD in a case, the 9mm and .40S&W.

Me: "Is there any difference between these in the width of the slide and the weight of the gun itself, or are they the same size and weight?"

Clerk: "Well, the .40 is a more powerful round."

Me: "..."


Do they even LISTEN to what people are saying?
 
AmYisraelChai

I knew a couple florists...

Yes, they do. Except that guns can't get wilted and die, and then the person brings them back to get an exchange or refund...
 
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