Gun Commercials?

Status
Not open for further replies.
here in housotn , they have commercials for academy , carter's, gander mtn. and other stores, and will actually show and advertixe a price for some of their guns! me likey
 
Well group, at least in Reno NV there's one bold gunshop (The Gun Trader on Plumb Lane) which advertises on the local NBC affiliate station in prime time, like during the nightly news broadcasts.

They show some very nice guns, as well as pushing their layaway plans, the free trigger job they perform on any S&W they sell, and a few other things I don't recall right now.

On top of that, they are nice people to deal with, and open to discussion and bargaining. I love to see their gun commercials, especially since they also manage to plug concealed-carry courses to the general public.

Of course, this IS Nevada, and we are bit "different" from a lot of other locations in the good ol' US of A. I don't WANT to sit in a bar at 8am Sunday morning, having a Zombie or Corona while watching the Faithful wending their way to church.....but I CAN. I don't WANT to go down to the "Line" to visit the shady ladies....but I CAN. I can also carry any of quite a few firearms around, openly or concealed.....and I DO.

What a great place.
 
Keep in mind that the entire firearms industry in the United States is only about 1/6th the size of McDonald's (based on year 2000 figures ... McDonald's was about a 12 Billion dollar business whereas the entire US firearms industry was only about 2 Billion...thats ALL the gun companies, not just one vs one burger chain, not ALL of them).

So spending the copious amounts of money required to do TV advertising would have a very small return and would likely cost more than the increase in business they would see (if any).

The closest thing to TV advertising you're likely to see a firearms manufacturer get into is someone like Winchester getting a two second sponsorship blurb at the end of a hunting show on OLN.

Product placement in movies and video games has seemed to have helped Berretta and HK though.




Related side note: This notion that the pro gun "lobby" is nothing more than a business lobby to help the gun manufacturers get rich is just asinine.
 
They should advertise Ladysmiths on the Lifetime Network.

Or that pink rifle on Mr. Volk's other site. :D

-Jeff
 
I have a feeling a lot of the people who run TV stations are too "civilized" to allow gun commercials.


However, I have seen a few commercials for the American shooting center (i think that's the name) here in San Diego.
 
doggscube:
"They should advertise Ladysmiths on the Lifetime Network.

Or that pink rifle on Mr. Volk's other site."



Hahaha. The pink rifle should be advertised on Nick Junior.
 
Huh. I'd never thought about this. I wonder if there are liability concerns in an actual firearms manufacturer running commercials.

I mean, think about it. ANYTHING can be (and is) advertised. We've all seen the adds for deep-water drilling outfits that are only out there to create a positive "brand image," since how many people do any of us know who see one of these commercials and decide to hire someone to dig a deep-ocean well?

And not having a large target audience is no barrier, either. I'd assume Ruger does more business in some television markets than Lexus, but I haven't seen Ruger running ads.

And we KNOW gun companies spend money on advertising - the Remington catalog is NOT a cheap publication, and I've been to enough outdoor sports tradeshows to know the manufacturers are publicity-concious.
 
I was watching the TNT channel late one Saturday night/Sunday Morning and was very suprised to see a commercial for the Boston Gun Range. It was a 15 second spot that showed the place, weapons included, along with a decent looking lady getting some instructions on a handgun from a RO. Then again, it was around 1AM. Probably the only time slot they would give them or they could afford. Otherwise, like everyone else, I've only seen gun commercials on the outdoor channel.
 
The best adveritsement I ever seen which could be turned into a commercial, was a poster in Gander Mountain, after the hi-cap ban sunsetted. It showed a guy with a Ruger 10/22. "Shoot More Without a Reload." I laughed so hard.:D
 
In the mid 90's or so I saw a Benelli infomercial on a local religious station.
 
Status
Not open for further replies.
Back
Top