sturmruger
Member
This has been a fun thread. I have a few comments for everyone.
David Park: I agree that many guys open a gun shop becuase they love guns. I think that their mentality is they are doing us a favor for staying in business when it is the other way around.
Mike Irwin: You are 100% right Mike. My concern is about the overall atmosphere and general feeling that the gunstore owners give out. Gun shops should be like book store are now days. You should be able to browse as much as you want, hell maybe there should even be a coffee shop in there. You can't tell me there isn't allot of markup on a Tripleberry non-fat Mocha latte Grande. Allot of gun shops I have been to are not a place that I would like to stick around and just hang out.
Hillbilly: I think guns store owners need to work harder. There are allot of those big corporate stores that have strict rules about being friendly to customers. I also think that shop keepers should maybe sell guns for the typical 10-20% markup but then throw in some items that they buy for very little.(paper targets, ear plugs, safety glasses and other misc items) We do this in the cell business all the time. When you buy a cell phone and they throw in a Leather case and a car charger those are usually bought for around $0.75 a piece but then we advertise that we are giving you a Free $50 accesory pak. The cool thing is there is so much percieved value people really think they are getting a good deal. In my eye we get $48.50 in percieved value!!! Think if gun shops gave away stuff like that that would be a hell of a sale!!!
David Park: I agree that many guys open a gun shop becuase they love guns. I think that their mentality is they are doing us a favor for staying in business when it is the other way around.
Mike Irwin: You are 100% right Mike. My concern is about the overall atmosphere and general feeling that the gunstore owners give out. Gun shops should be like book store are now days. You should be able to browse as much as you want, hell maybe there should even be a coffee shop in there. You can't tell me there isn't allot of markup on a Tripleberry non-fat Mocha latte Grande. Allot of gun shops I have been to are not a place that I would like to stick around and just hang out.
Hillbilly: I think guns store owners need to work harder. There are allot of those big corporate stores that have strict rules about being friendly to customers. I also think that shop keepers should maybe sell guns for the typical 10-20% markup but then throw in some items that they buy for very little.(paper targets, ear plugs, safety glasses and other misc items) We do this in the cell business all the time. When you buy a cell phone and they throw in a Leather case and a car charger those are usually bought for around $0.75 a piece but then we advertise that we are giving you a Free $50 accesory pak. The cool thing is there is so much percieved value people really think they are getting a good deal. In my eye we get $48.50 in percieved value!!! Think if gun shops gave away stuff like that that would be a hell of a sale!!!